The Different Types of the Hotel and Their Categorization


Several hotel categories may be used as a framework to help customers understand whether the hotel is good for them depending on their price, what they are seeking, size, and location. Classification also assists hotels in developing a stronger brand strategy since identifying your product allows you to better appeal to a specific target demographic.

With this in mind, let's look at the various classifications of hotels.

Boutique Hotel

A boutique hotel is constructed with a specific target audience in mind, one that seeks customized attention, distinctive facilities, and a one-of-a-kind product that cannot be found elsewhere. That instance, if they are in Rajasthan, they will want to discover a royal experience with Rajasthani food in their room, and if they are in Hawaii, they will want to find a lei in their room as a welcome present. Personalization is essential for capturing and retaining your target audience.

Also Read: Understanding Boutique Hotels: Everything You Need to Know

Resorts

Resort hotels are often enormous facilities where you do not need to leave the premises to acquire what you desire. They are frequently situated on an island or in lovely areas near other resorts, away from the main town, or even secluded in the highlands. It may be a ski resort where you can take professional ski lessons, eat all of your meals on-site, and even discover a tiny grocery shop.

Some resorts feature a variety of restaurants as well as recreational amenities such as golf, tennis, numerous swimming pools, a spa, a nail salon, and more. The objective is to provide everything the visitor want so that they do not have to leave and spend all of their money inside the resort. It's similar to a stationary cruise ship.

Apart-hotel

An apart-hotel is exactly what it sounds like: a combination of an apartment and a hotel. Often, hotels will include a few apartments inside their facilities that are meant for longer-stay visitors, which means the rooms are larger or have several bedrooms, and they have a kitchen, washing machine, and all the luxuries of an apartment with the service of a hotel.

Hotels for Business and Conferences

Because they provide comparable services, business hotels, and conference hotels are listed together. They are mainly aimed at business travelers or event organizers who want to be near convention centers, downtown, or the commercial district of major cities. There is usually reliable Wi-Fi, conference rooms, and bigger event halls.

Bed and Breakfast Establishments

Bed and breakfasts began as tiny guest homes with no more than five or six rooms that provide a relaxing and intimate experience with the proprietor living on-site. It generally includes a home-cooked breakfast and a very friendly atmosphere. With the development of Airbnb, the definition of this categorization has shifted, and this sort of hotel is often synonymous with the word Airbnb.

Airport Hotel

Airport hotels are created for tourists or business travelers who wish to stay near the airport because of an early take-off or a late arrival. Flight attendants and pilots who need a pleasant and convenient location to stay near the airport often hire them. One of the benefits of these types of companies is that they usually give complimentary airport pick-up and drop-off.

Related Article: Most Common Challenges Faced by Hoteliers and Their Solutions

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